In 2019, GANT is celebrating 70 years as a premium preppy American Sportswear brand. From creating superior quality shirts in 1949 to building a full wardrobe of American Sportswear icons over the past seven decades, GANT has evolved into becoming one of the most influential brands within its field. Embarking on this anniversary year, the brand is celebrating its heritage by honoring the sportswear icons and paying tribute to its curious culture, defined by the credo Never Stop Learning.
The curious mindset is an integral part of GANT’s DNA, and leads all the way back to the company’s founding 70 years ago on the American East Coast universities. Over the past seven decades, the brand has driven product innovation by reinventing, refining and perfecting the American Sportswear icons. The Button-Down Shirt, the Club Blazer, the Chino Pant, the Piqué, the Heavy Rugger, the GANT Varsity Jacket, and the Cable Knit have all been crucial building blocks in the brand’s 70-year long success story. Introduced on the American East Coast, these icons have been polished into more sophisticated versions of themselves through their adoption into Europe.
From 7th until 14th of each month February, March, April, May, August, September and October they will offer double points on their loyalty program for each icon product bought.
Seven Decades Seven Icons is released globally on 7th February as part of a year-long celebration.
Thursday 9th May - 20% off everything!*
Saturday 18 May - Birthday Celebration. Head to the GANT store on Saturday 18th May to toast to their anniversary with a glass of fizz & cakes. Plus, when you make a purchase, you will receive a birthday celebration card which may reveal an incredible prize!
* T&Cs: Offer valid on Thursday 9 May only. Applicable in GANT UK standalone full price stores only, excludes stockists. Promotion is not valid in conjunction with any other offer or discount and is not applicable on sale items. No adjustments on previous purchases. GANT reserves the right to change or alter the promotion at any time.